HOLLYWOOD Hair and Wigs - Celebrity lace front wigs and indian hair extensions.

Hollywood Hair and Wigs (HH&W), was founded by Joia Mercedes, one of the most sought after Beauty Experts in the United States.

Joia Mercedes is most recognized as the Beauty Host of B.E.T's hit makeover show "Remixed." She was also named "One of the Most Influential Female Power Players in the Beauty Industry" by SalonSense Magazine, two years in a row. Joia has over 15 years of experience in the Beauty and Entertainment Industry, serving as a hair replacement and extensions specialist, national educator for global hair product companies and personal hair and make-up artist for today's hottest stars. While responding to countless fanmail letters from her television audience, she realized that there was a genuine need for people who didn't live in Beverly Hills -- to have access to the same premium quality hair as the Celebrities they look to for style inspiration.

Thus HollywoodHairandWigs.com was born........
to offer you elite access to the hair of your dreams.

Every member of the HH&W team is committed to providing you with the highest level of customer service, paired with the most premium quality products on the market.
We look forward to servicing your every beauty need.

For more information about Joia Mercedes,
visit: www.JoiaMercedes.com
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Rolling Out Magazine -Style Spotlight
Joia Mercedes - beauty trifecta
Studio Spotlight

Studio Spotlight

Hairstylist, Makeup Artist and Entrepreneur

Imagine achieving millionaire status in the hair care industry like Madame C.J. Walker and then taking it a step further in the 21st century and being crowned mogul. That’s exactly Joia Mercedes’ plan. She aims to be a household name like Oprah Winfrey is to media and Russell Simmons is to fashion and entertainment. “My vision is to be a hair mogul,” shares the make-up artist and hairstylist. “I plan to open my own salon and a wig boutique, in addition to already being a hairstylist to the stars.”

Joia Mercedes launched her online wig store, www.hollywoodhairandwigs.com, in 2006 and is looking forward to achieving her dreams of hair boutique ownership by the end of the 2007. “I sell lace-front wigs like Beyoncé and Tyra wear,” Mercedes says. “We tailor the wigs according to the client’s taste. The client goes on the Web site and selects the color from the color ring, the length and the texture (straight, curly, etc.) that they like. Once they provide the measurements for their head, it’s fully customized.”

“I am wearing a custom blend of blondes and browns … I lightened it and lightened it until I came up with these colors,” says Mercedes, describing the beautiful lace unit on her own head.

While working on the set of The Game’s “Wouldn’t Get Far” video shoot, directed by Bryan Barber, Mercedes jokes that she’s been doing hair since she started walking and talking. “I actually went to beauty school when I was 15 years old and have been working in a salon for about 10 years. I'm in my twenties and already a beauty veteran. ”

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